Facebook announced the addition of Timeline earlier this year. It changed how facebook influences and effects Search Engine Optimization. These new tools let users tell a more thorough story of their life. Then Facebook launched Facebook Actions. This software is an enhancement adding additional call-to-action tabs beyond the standard “like.” This allows users to indicate where they are and what they are doing. In fact, Facebook Actions actually benefits the consumer, marketer, and SEO firm. These Actions let users specifically indicate their interaction with a location, products, and more. For example, one may visit a local Business and indicate they “bought” a particular product. Immediately, that action is posted on their wall. Their friends can interact with that action. Others may comment, share, or even visit that store the next day to see for themselves.

More than 55 percent of  teenager to adult-consumers research products on social media platforms. The product has enormous ability to either significantly prosper from Facebook Actions or severly sink.
Read More